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Cinema Advertising

Is it the film itself or the advertising that accompanied it that has the most steadying influence on our thoughts? While many of us will still have t...

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Malls Advertising

Malls have evolved over the years and today they offer a complete retail and leisure experience as they house multiplexes, food courts, spas, entertai...

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Airport Advertising

Airports are the perfect catchment areas for targeting affluent families, top executives, businessmen, policy makers, NRIs, Indian and foreign touri...

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Digital Marketing

The customers have already moved to the Digital world. For any brand that wants to enter the consideration set of the consumer, a measured approach ...

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OTT and Movie Marketing

Film provides an opportunity to marry the power of ideas with the power of images – Steven Bochco   Remember ‘Rajdoot’ in the Film Bobby?...

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Experiential Marketing

[vc_row el_class="para"][vc_column][vc_column_text] What Is Experiential Marketing? Experiential marketing, also known as engagement marketing, is a...

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