CASE STUDIES / Khushi D3X, Mall
02 Dec 2025
Zootopia 2 Mall Advertising | Pan India Immersive Cinema Marketing
We executed a high-impact integrated Movie Marketing Campaigns for Disney’s
blockbuster sequel Zootopia 2, transforming everyday mall visits into immersive brand experiences. The objective was to take the movie beyond the theatre and bring it to life inside India’s busiest premium retail environments.
With 140 digital advertising units across 37 Mall Advertising, we turned retail touchpoints into vibrant storytelling spaces that mirrored the film’s energy, adventure and playful universe. Each mall became an extension of the Zootopia world, ensuring long-duration exposure, repeat visibility and a deeper emotional connection with audiences ranging from families to young moviegoers.
By embedding the cinema promotion within high-footfall shopping destinations, we ensured that the film remained top of mind during both the pre-release and release phases, driving high visibility and memorable consumer interactions. 🎬✨
With 140 digital advertising units across 37 Mall Advertising, we turned retail touchpoints into vibrant storytelling spaces that mirrored the film’s energy, adventure and playful universe. Each mall became an extension of the Zootopia world, ensuring long-duration exposure, repeat visibility and a deeper emotional connection with audiences ranging from families to young moviegoers.
By embedding the cinema promotion within high-footfall shopping destinations, we ensured that the film remained top of mind during both the pre-release and release phases, driving high visibility and memorable consumer interactions. 🎬✨