CASE STUDIES / Aero (Airports)
28 Jan 2026
HSBC Red Carpet Arrival at Vadodara Airport
Click Here to View Campaign
HSBC aimed to announce the opening of its new branch in Vadodara by creating strong awareness among the city’s High Net-Worth Individual (HNI) audience. The objective was to deliver a premium brand experience that reflected HSBC’s global stature while building a meaningful local connection.
Khushi Advertising executed a high-impact airport advertising takeover at Vadodara Airport, transforming the arrival zone into a memorable brand experience. The campaign was designed to engage premium travellers, business flyers, and the city’s influential audience at a key transit touchpoint.
This airport advertising and DOOH Campaign successfully blended cultural resonance with HSBC’s global brand presence. The activation positioned HSBC as a trusted international banking institution while establishing a strong regional connection with Vadodara’s HNI community.
HSBC aimed to announce the opening of its new branch in Vadodara by creating strong awareness among the city’s High Net-Worth Individual (HNI) audience. The objective was to deliver a premium brand experience that reflected HSBC’s global stature while building a meaningful local connection.
Khushi Advertising executed a high-impact airport advertising takeover at Vadodara Airport, transforming the arrival zone into a memorable brand experience. The campaign was designed to engage premium travellers, business flyers, and the city’s influential audience at a key transit touchpoint.
Campaign Highlights:
- Red carpet adorned with flowers,
- Curated welcome kits & savouries,
- Custom rangoli capturing the essence of Vadodara,
- HSBC branding across every traveller touchpoint,
- Influencer buzz across social platforms,
- 15-day DOOH campaign painting the city HSBC Red.
This airport advertising and DOOH Campaign successfully blended cultural resonance with HSBC’s global brand presence. The activation positioned HSBC as a trusted international banking institution while establishing a strong regional connection with Vadodara’s HNI community.